A Swedish native, Jenny has been around design and art since childhood. At an early age she learned to appreciate the art and architecture Europe is known for. She was lucky enough to grow up in a lifestyle that consisted of traveling for business and pleasure. She has visited over 30 countries and recognizes the unique brilliance each has to offer. Thailand, however, has found a special place in her heart. She has been visiting Thailand for over 20 years and has grown fond of its people, culture and raw beauty. Her travels to China and Vietnam in the 90's also provided special inspiration because tourism had not yet been visible. Paris has been re-explored the last couple of years and being in the design industry what better place to find inspiration.


She founded Koncept1, Inc. Interior Design Studio in 2002 here in Santa Barbara now working under the Jenny Hoffman Designs division.

While working at Warner Group Architects in Montecito, she received a wide range of experience that ranged from country clubs and high-end residential projects to the necessary day to day tasks needed to get projects started, and more importantly, finished.


She has five years of education from the Academy of Art College in San Francisco and from UCLA Interior Architectural Environmental Program where she studied under well known architects such as David Hertz, Michael Hricak, Bruno Bondanelli, and David Antilla.


In Santa Barbara and around the world she consistently finds new trends, sustainable products, and creative ways of living for people with a passion for life.


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